Search Engine Optimisation
This can be split into 2 key areas: Off-Site and On-Site Optimisation:
Off-Site Search Engine Optimisation
Much like a plant, websites need roots to grow…
Building links from other places around the web (off-site) which point to our clients sites helps our clients sites grow and proliferate on the web. Links to your web site from other sites are analagous to roots. They nourish the plant and in time the plant produces flowers or fruit, and in the same way a web site produces revenue.
Link building is a key element of Search Engine Optimisation (SEO), and is vital to the growth of your on-line presence. There are many ways to build links, from article marketing to link exchanges, link ads, social bookmarking and directory submissions, and here at DMC Web Services we look after this function of the business on behalf of our clients through our Web Marketing Programme.
On-Site Search Engine Optimisation
On-Site Search Engine Optimisation involves working on those elements such which exist on your web-site itself and the hosting server.
- Sitemap creation with prioritised URL’s in correct xml, html, .txt and .ror formats
- Keyword/Keyphrase Optimisation
- Internal Linking Structure
- Title & Meta-tag Optimisation
- URL Optimisation (Mod ReWrite)
- Keyphrase density analysis
Here at DMC Web Services, we provide tailored Web Marketing Programmes to deliver your commercial goals through increased traffic to your web-site and improved conversion ratios using both on and off-site search engine optimisation techniques.
Web Marketing Programme
Our Web Marketing Programme is comprised of some or all of the following elements according to your requirements:
- On-Site Search Engine Optimisation
- Article Marketing
- Link Building
- Social Bookmarking
Call us to discuss your site and ranking objectives on tel: 0845 108 0736